{PDF} Download CUET Entrepreneurship Syllabus 2022

Download Syllabus of Entrepreneurship CUET 2022-23.

Unit 1: Entrepreneurial Opportunity 

 Sensing Entrepreneurial Opportunities 
 Environment Scanning 
 Problem Identification 
 Idea fields 
 Spotting Trends 
 Creativity and Innovation 

Selecting the Right Opportunity 

Unit 2: Entrepreneurial Planning 

 Forms of business organization- Soleproprietorship, Partnership, Company 
 Business Plan: concept, format. 
 Components: Organizational plan; Operational plan; Production plan; Financial plan; Marketing plan; Human Resource planning 

Unit 3: Enterprise Marketing 

 Marketing and Sales Strategy 

 Branding, Logo, Tagline Promotion Strategy 

Unit 4: Enterprise Growth Strategies 

 Franchising: Concept, types, advantages,limitations. 

 Mergers and Acquisition: Concept,reasons, types.

Unit 5: Business Arithmetic 

 Computation of Working Capital 

 Inventory Control and EOQ Return on Investment (ROI) andReturn on Equity (ROE)  

Unit 6: Resource Mobilization 

 Capital Market- Primary 

 Angel Investor: Features 

 Venture Capital: Features, funding.

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